JustWriteBooks: Nonfiction Writing & Publishing Help

On Facebook yesterday, I posted a link to this video about the secret strategies of the New York Times in compiling its bestseller list. This prompted a response from a friend who’s an acquiring editor at one of the Big 5 publishing houses. She gracefully informed me that the video was poppycock. (What she actually [...]

There’s quite a long list of possible online promotion mechanisms, and I thought you might like an inside look at all the moving pieces in a major push to point, pull, and prod as many people as possible toward an author and his book … Here’s our checklist, with some explanation so you can see how it would apply to you, too.

This was harder than I’d thought it would be: finding five Web sites that do an excellent job of promoting a non-fiction book and its author. Actually, I started out with the ambition of finding ten, and then changed my mind because I was, um, discouraged. That’s right: I was discouraged, not lazy. Anyway, I did [...]